Brooks Macdonald
Supporting a leading wealth management business through a period of brand evolution, helping to shape and deliver a consistent visual identity across a wide range of communications.
Established in 1991, Brooks Macdonald is a leading UK wealth management group, providing investment management and financial planning services to private clients, families and institutions.
Client
Brooks Macdonald
Team
Freelance
Services
Advertising
Brand Identity
Digital Design
Print Production
There's no 'I' in team
Since 2020, I’ve worked closely with the Brooks Macdonald marketing team, becoming an extension of their in-house resource and supporting a wide range of communications across print and digital.
Over the years, I’ve worked alongside the team through a significant period of change, helping to steer the implementation of a new brand direction and ensuring it was applied consistently across a growing range of communications.
While I wasn’t involved in creating the rebrand itself, I’ve played an important role in bringing it to life. From presentations and brochures to event materials, campaigns and day-to-day marketing, I’ve helped translate the new identity into practical, engaging design.
It’s a relationship that has grown and evolved alongside the business, with each project bringing something new. Being trusted to understand what the team needs, work within the brand and turn ideas into considered design has made this a particularly rewarding client relationship.














